Region: Oceania

INTERNATIONAL: Tech Review in Australia

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Destination in Global Review

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Tourism Account Review

Steve’s breakdown: The account is Western Australia’s Tourism Commission and Stephanie Buckland is the CEO. PERTH, Australia: Western Australia’s Tourism Commission, Tourism WA, is preparing to put its creative account out to […]

Oceania Tourism Review

Steve’s breakdown: Droga5 was the agency that did the Tourism Australia Crocodile Dundee Super Bowl ad so the organization is open to American agencies. Plus, why would they put the account up […]

Faraway Airlines has new CMO

Steve’s breakdown: It’s Fiji Airlines and nothing makes a small shop international faster than an international airline account. Am I Right? So give Marc a heart hello. BTW: Why the Pan […]

Skinny Tan is coming to America

Steve’s breakdown: It’s a cream that tans and makes you look thinner. People first got introduced to the product on BBC TV’s ‘Dragons’ Den’ (think Shark Tank). The new owner of the […]

Macpherson to Klum: The decision from down under

Steve’s breakdown: The Elle Macpherson lingerie line will be rebranded as Heidi Klum but who’s doing the heavy lifting on this project. Some facts: The company name is Bendon Lingerie and […]

Ad Review takes off at Air New Zealand

Steve’s breakdown: The incumbent is not defending the business and there are no frontrunners at the moment. Mike Tod is the Chief Marketing & Customer officer and can be reached […]

Coca-Cola to review media account

Steve’s breakdown: This review is for their business in Australia so why would we be covering it? 1) Whenever an account review happens, it could create momentum for additional reviews so […]

William Hill Australia puts $40 million in play

Steve’s breakdown: Here’s another example where one piece of an account goes into review, a second piece follows. Happens all the time. SYDNEY, Australia: William Hill may have reversed its plan to […]

Media Review @ Carlton & United Breweries

Steve’s breakdown: SABMiller owns this brewery so this would be a great entry into the corporation. As if $40 million wasn’t motivation enough. MELBOURNE, Australia: The Carlton United Breweries media account has […]

Origin Energy sparks up Media Review

Steve’s breakdown: Even if you’re not in the market for a new client in Australia, checking out Enth Degree, the search consultant who’s handling the review, is worth a few minutes. SYDNEY, Australia: Origin […]

The City of Sydney Ad Review

Steve’s Breakdown: You’ll need an office in Sydney for this one but if you do, it’s a 3 year contract involving above the line and digital work. SYDNEY, Australia: The […]

Review: Victoria’s Transport Accident Commission

Steve’s breakdown: And so starts the Wednesday international account review fest. This one is for a great cause with a great history of great advertising. GEELONG, Australia: Victoria’s Transport Accident Commission […]

Telstra account up for grabs

Steve’s breakdown: Whether the media & creative will go into review is still not know but the experiential and events account is in play. MELBOURNE, Australia: Telecommunications giant Telstra has confirmed its […]

Sony Mobile calls PR pitch for Southeast Asia, Oceania

Steve’s breakdown: We like to report on international account reviews because it gives our members a global view. Hopefully some shops take the plunge and start pitching globally. SINGAPORE: Sony Mobile Communications […]

RACV gears up for media review

Steve’s breakdown: For those who don’t know, RACV offers insurance, roadside assistance, finance, home services and travel. MELBOURNE, Australia: The Royal Automobile Club of Victoria is preparing to review its media […]

Sea Shepherd sets sites on new campaign

Steve’s breakdown: This organization is know for its hard hitting award winning work. If you don’t know, Sea Shepherd Conservation Society (SSCS) is an international non-profit, marine wildlife conservation organization. FITZROY, […]

$10 million NSW advertising & digital review

Steve’s breakdown: They seem to be pretty hot on digital advertising for this account so be ready to show those chops. SYDNEY, Australia: The New South Wales Government has put […]

Defence Force launches creative & digital pitch

Steve’s breakdown: We’re not sure why this review is happening. My guess is it’s political.  Either way, it’s a huge, high profile and respected account so go for it. The […]

V energy drink pures into Europe: In Review

Steve’s breakdown: They are going into Europe for a second time so we suspect, this time will be big! METHVEN NZ: V, the energy drink, has called a review of its […]

Global PR in review for ICC Cricket World Cup 2015

Steve’s breakdown: This assignment has global reach but the event is being hosted by New Zealand and Australia. The trick is they are still debating which city will lead the event. NEW ZEALAND […]

Peters Ice Cream serves up ad review

Steve’s breakdown: They are spreading their marketing wings after Nestle sold the brand. We’re predicting this will be a fun pitch. MELBOURNE, Australia: Peters Ice Cream is holding a review of […]

Expedia’s $6 million account takes off

Steve’s breakdown: A handfull of agencies have been briefed but if you have the stuff, I bet you can slip right in there. It doesn’t look like they want to […]

$66 million media up for grabs in Queensland

Steve’s breakdown: It’s believed that there is an RFP process involved and submissions are due January 21st. BRISBANE, Australia: The Queensland government has called a media review. The news may come […]

Tourism Australia in global creative review

Steve’s breakdown: The new arrangements run for three years, with an option to extend the contract for two further periods of 12 months. Interested parties wishing to be considered for the tender process […]

South Australian Tourism Commission adventures into ad review

Steve’s breakdown: South Australian Tourism Commission puts advertising account out to tender. The featured ad is SATC’s Kangaroo Island ‘Let Yourself Go’ ad by KWP! ADELAIDE, Australia: The South Australian Tourism Commission […]

Bank of Queensland’s banks on creative review

Steve’s breakdown: This review is underway but if you’re in the neighborhood and have the right stuff, it’s worth a call. BRISBANE, Australia: Brisbane agency Junior will not be re-pitching […]

Queensland Transport opens second pitch in two months

Steve’s breakdown: Personalised Plates Queensland is what you’ll be selling with this account. BRISBANE, Australia: The Queensland Department of Transport and Main Roads has put another piece of its business out to […]

Car giant Holden shifts in creative review

Steve’s breakdown: All I can say about this creative is, I love it. Who know what they are looking for. Wait we know who; pitch consultant Enth Degree does. PORT MELBOURNE, Australia: Car […]

Tire retailer Beaurepaires seeks media agency

Steve’s breakdown: Here’s one of those times we see the difference between American and Australian english. Tyre vs. Tire Anyway, the Vince Martin Winter Wonderland spots are hilarious. (Mostly because Christmas […]

Sportsbet kicks-off creative pitch

Steve’s breakdown: The present creative would never fly in America. But in Australia it just gets you fired. Anyway, this review is wide open so get in there now!   […]

BMW drives media into review

Steve’s breakdown: Audit Star is handling the review out of their London office so make sure to have your credentials with them. LONDON, UK: Aegis agency Vizeum has been put on […]

Media biz of National Australia Bank in review

Steve’s breakdown: This $40 million account also includes brands NAB, MLC and UBank. MELBOURNE, Australia: The National Australia Bank’s media contract is being put out to pitch with a “selected group […]

Honda puts ad review in gear

Steve’s breakdown: It sounds like they have a short list for the pitch but they didn’t say the word “finalists” so don’t be shy. TULLAMARINE, Australia: Japanese car giant Honda […]

Westpac looks for know how: In Review

Steve’s breakdown: Judging by the recent creative featured above, it’s probably a good move to put this into review. Especially because of the last line of the spot: “We know […]

Tourism Queensland floats ad review

Source: Down under there’s an ad account to pitch. Vacation? BRISBANE, Austrialia: Tourism Queensland has put its advertising business out to pitch with successful agencies due to start at the […]

News Corp $100 million media account in play

Steve’s breakdown: The RFI is set to hit the market shortly, but one source said: “You can’t be entirely sure when it will hit the market. They’ve been pushing this […]

Air New Zealand takes off with media review

Steve’s breakdown: Back in December we reported Ad account gets naked: Air New Zealand pitches creative. Now the media portion goes in review for Europe. AUCKLAND, New Zealand: The review […]

Big W reviews creative: And not too soon!

Steve’s breakdown: This is the second Woolworths-owned advertising review that has happened in the past two months. I suspect there may be more. And not for nothin’ – look at […]

Tourism Northern Territory reviews creative and digital

Steve’s breakdown: I smell a fickle client. The only reason they would change agencies again has to be integrating digital with traditional. DARWIN NT, Australia: Tourism Northern Territory government has […]

Medibank Private launches creative review

Steve’s breakdown: There was a lot of chatter about this account review so if you are interested, get in there sooner than later. MELBOURNE, Australia: Medibank Private Health Insurance has […]

ING calls agency review

Steve’s breakdown: Charles the Orangutan is going to be hard to beat but that’s what they want. SYDNEY, Australia: ING Direct has announced a review of its agency partnerships across […]

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