Reality TV Account in Cosmetics

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Steve's breakdown: I you ever wanted to get in the Kardashians biz, here's your chance. Coty has just bought Kylie Cosmetics and Kylie Skin and they have big plans for...

Google Failed so now It’s Back!

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Steve's breakdown: Zagat is back and in book form. The plan is to see how the public reacts and then turn on the advertising machine but who's the agency doing...

Chesapeake, VA RFP

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Steve's breakdown: Proposals are due Dec. 12 and the contract runs for three years with two one-year renewal options. Here the RFP link: City-of-Chesapeake-Virginia-RFP CHESAPEAKE, VA: The Chesapeake Economic Development...

College is seeking marketing bids: Must call, like, now

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Steve's breakdown: Questions can be directed to procurement director Patrick Johnson, Patrick.johnson@montgomerycollege.edu, by 3:00 p.m. (EST) Nov. 4. YIKES! Here's the RFP: Montgomery-College-RFP GERMANTOWN, MD: Maryland’s Montgomery College is requesting bids...

NYC Destination in Review

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The Friends of Governors Island from Merritt Birnbaum on Vimeo. Steve's breakdown: Governors Island's in review and here's the contact. Sarah Krautheim, VP-PA, will take questions until Nov. 8 at skrautheim@govisland.org. She'll...

Jeeps, Jeeps & more Jeeps client

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Steve's breakdown: The news: Quadratec Hires Ralph Mondeaux as Chief Marketing Officer. The dos: Call Ralph! WEST CHESTER, PA: Quadratec, Inc., the world's largest independent retailer of Jeep parts and accessories,...

Relaunching a kids brand will take a new agency

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Steve's breakdown: The Children’s Place is going to give Gymboree another go. Jane Elfers, is the President and Chief Executive Officer. SECAUCUS, NJ: The Children’s Place, Inc. (Nasdaq: PLCE), the largest pure-play children’s...

A bit of a make-over is needed at this Magazine

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Steve's breakdown: Vox Media just acquired New York Magazine, the Chronicler of the Highbrow and Lowbrow but we think the brand could some new life. Got any ideas? We do!...

Huge University on-line advertising account RFP

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Steve's breakdown: This is all about SUNY Online and as you know, this represents the biggest higher education system in the country. Those are some good credentials for your next...

#NeverForget Rule was broken, the culprit could be a lead

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Steve's breakdown: Ledo Pizza is the company and here is the leadership: Jamie Beall (President, COO), Aaron Weedy (VP - Finance), Will Robinson (VP - Marketing), Mike Conway (VP - Operations) ANNAPOLIS, MD: The...

How vague can an RFP get? Check out Delaware

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Steve's breakdown: This RFP hurts my brain so if you're interested in the account, you're on your own. WTF State of Delaware_rfp Here a bit of the gobbledygook in the...

Hotel Chain CMO Bails

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Steve's breakdown: Marriott Marketing Chief Karin Timpone is stepping down at year’s end and we think it might be an opportunity for agencies to help fill in the blanks she's...

Will pulling this ad = pulling the agency?

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Steve's breakdown: "Dior Pulls 'Sauvage' Campaign After Facing Appropriation Backlash" is the headline and we wonder if and another agency should look them up. You can still see the ad...

3 RFPs due on September 4th

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Steve's breakdown: Since it's the slow time of year, why not dig your teeth into an RFP. Here's Three: Appalachian State University Arkansas State University-Jonesboro Orange County Transportation Authority I...

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